“The communications between consumers and businesses have changed with the introduction of RCS messaging.”
September 6: RCS Business messaging enables them to connect with their customers in an interactive and personalized way, such as promotional marketing, notifications, or transaction and loyalty. RCS messaging is a new product from Google that upgrades your message to a new level, such as branding, rich media, interactions and analytics excelling to a more conversational experience. Google RCS messaging uses interactive features such as texts, chats, animations, videos, and images to interact with customers and create engaging and rewarding campaigns. Google has entered the market to compete with WhatsApp business messaging service. RCS chat offers various features that have the potential to replace SMS, MMS & WhatsApp.
GreenAds global Pvt Ltd is one of the early access partners of Google’s RCS messaging service in India. In the words of Sandeep Kumar, CEO & Co-Founder of GreenAds Global Pvt Ltd says “RCS will revolutionize the future of messaging”. He also adds that “RCS is a secure and safe way to enhance business communication for both customers and businesses. Brands will now be able to send direct feature-rich messages to customers with authentic badges and logos. Customers can interact directly with brands, buy products, and send feedback. Brands can contact us for activating the messaging service for them. Google verified SMS would help business firms to engage with potential customers more effectively. Most of the mobile operators, carriers, Smartphone manufacturers support RCS messaging. Some businesses have already started using the RCS messaging and have seen unprecedented sales growth. Most new models of mobile handsets support RCS messaging and, older models users can download Google messages from the play store”.
Let’s understand with the following illustrations from the success story of the top-notch brands that have elevated their brand names with RCS messaging.
- Subway – The global restaurant chain Subway created personal, on-brand, and interactive campaigns to connect with customers and drive engagement and sales through RCS Business Messaging. Subway tempts mobile customers with tasty sandwich deals via RCS Business Messaging.
- CFE – Mexico’s state utility Commission Federal de Electricidad, launched RCS Business Messaging campaigns that would send customers their monthly statement with options on where and how to pay. Customers would also interact with a chatbot to change account information and contact support. They are encouraged by impressive increased notification rates and on-time bill payments and are now looking forward to expanding their RCS Business Messaging Campaigns.
- BankBazaar.com – Based in Chennai, BankBazaar increased the response rate by 130% with RCS Business Messaging.
- EaseMyTrip – Founded in New Delhi in 2008, EaseMyTrip is an online travel company that had witnessed RCS Business Messaging results in CTR 4X higher than email for EaseMyTrip. It has over 59000 travel agents and offices in India, Singapore, Dubai and London.
With RCS Business Messaging, Google promises better security and cooler features than plain old SMS. RCS also works on mobile network or wifi. End-to-end encryption is essential, and RCS also brings an end to end encryption for one to one chats. Nobody is authorised to see the conversation that’s taking place and not even google. With RCS in Business messages, it turned out to be a boon for Businesses as they have seen an increase in conversions, engagement and open rate.
GreenAds Global is a brand name that you can trust for making your corporate communication clear, controlled and consistent. As the provider of complete business communication tools, GreenAd’s makes it easy for their customers to keep an effective communication channel for themselves and their clients. They are on a mission of innovating Communication Technologies with a vision to offer the world excellent business communication tools.
As a Google RCS Messaging partner, GreenAds Global Pvt Ltd aims to serve brands across India in the coming days. Brands can contact them regarding the features and plans for RCS messaging. RCS Messaging will take the messaging experience to a different level, where both customers and businesses will benefit hugely. Adopt and adapt is the best way to thrive in this highly competitive world.
28 Replies to “Google Rolled out RCS Messaging in India I Here’s Why Brands Need to ADOPT It”
very useful and informative post you shared here
I have recently started a web site, the info you provide on this web site has helped me greatly. Thanks for all of your time & work.
I would like to point out my affection for your kindness giving support to persons that really need help on this theme. Your special dedication to getting the solution up and down has been surprisingly interesting and has always enabled somebody much like me to realize their goals. Your amazing insightful guide can mean a whole lot to me and even further to my office colleagues. With thanks; from all of us.
I enjoy your writing style genuinely enjoying this site.
Just desire to say your article is as amazing. The clarity on your put up is simply nice and that i could suppose you’re a professional in this subject. Well with your permission let me to snatch your feed to keep updated with impending post. Thanks 1,000,000 and please continue the gratifying work.
Simply desire to say your article is as amazing. The clarity for your publish is simply great and that i can assume you are knowledgeable in this subject. Well along with your permission let me to snatch your feed to keep up to date with drawing close post. Thank you a million and please keep up the gratifying work.
You are my inspiration , I have few web logs and infrequently run out from to post .
Very interesting info !Perfect just what I was searching for!
Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point. You obviously know what youre talking about, why throw away your intelligence on just posting videos to your site when you could be giving us something enlightening to read?
Definitely believe that which you stated. Your favourite reason seemed to be at the internet the easiest factor to remember of. I say to you, I definitely get irked while other people consider worries that they just do not recognise about. You controlled to hit the nail upon the highest as smartly as outlined out the entire thing with no need side-effects , other folks can take a signal. Will likely be again to get more. Thanks
I just couldn’t go away your web site prior to suggesting that I extremely loved the standard info an individual supply in your guests? Is gonna be again often to investigate cross-check new posts.
I went over this internet site and I conceive you have a lot of good information, saved to bookmarks (:.
Very interesting info
I really enjoy looking through on this site, it contains great blog posts. “The secret of eternal youth is arrested development.” by Alice Roosevelt Longworth.
I am delighted that I discovered this website, just the right info that I was searching for! .
I like this site because so much useful material on here : D.